Major League Crest

Earlier in November, FC Cincinnati unveiled their new team crest in preparation for their 2019 Major League Soccer debut. The new logo has an updated appearance from its United Soccer League counterpart and features a few details that pay tribute to the city of Cincinnati. 

The overall shape of the crest is inspired from the West End which is where the team’s stadium will be built. The font used on the crest for “FC Cincinnati” is said to be both German and modern and the way Cincinnati is displayed symbolizes how the city is on the rise. The winged lion has been given an updated look and is holding a sword to show how the club is ready for battle. The crown on the lion’s head is for the Queen City, and the three tiered wing commemorates the team’s USL seasons prior to joining MLS. It’s tail is in the shape of a capital “C” for Cincinnati, and the winged lion logo was retained to showcase the franchise’s winning spirit. 

I the crest was leaked a few days before the it was officially unveiled, and it received mixed reviews from fans. Personally, I love it. It looks sleek and much more professional than the USL logo. It also features Cincinnati much more prominently than the hold crest. I think as time goes on, more people will appreciate the new crest. I will always have a soft spot for the original USL crest as that is the symbol of the team that captured the attention of the soccer world and helped propel the franchise to MLS. I will continue to wear and obtain merchandise with both logos and support the team no matter what.

Go FCC!